Tips To Boost Your Productivity

Boost Your Marketing and Sales Productivity

Running a business can be overwhelming because so many tasks need to be completed. You know that marketing and sales tasks are often the most important to building and growing your business.

However, multiple tasks fall under that umbrella, such as administrative tasks, design and creative tasks. Not to mention staying in front of your potential customers on social media. All these tasks can cause stress when they don’t get done.

When you’re stressed, your productivity begins to fall off. So how do you combat this vicious cycle?

You do it by implementing simple strategies to boost your productivity. You don’t have to make big changes or spend tons of money to be more productive. Simply organizing your workspace and your desktop can help you find things easier. Implementing systems and programs to automate work is another option.

Let’s look at the best tips and tricks you can use to boost your marketing and sales productivity.

Productivity Strategies

  • Change your wake up time. Get up earlier. Spend the time having a healthy breakfast, reading industry news and exercising. Then you can spend your normal working hours focusing on the things you need to do in your business.
  • Change your wake up time. Get up earlier. Spend the time having a healthy breakfast, reading industry news and exercising. Then you can spend your normal working hours focusing on the things you need to do in your business.
  • Set up time blocks in your calendar to work on each task. Set up blocks of 30 minute to 2 hours at a time to work. Don’t schedule meetings during your most productive time, often mornings.
  • Block out distractions. Marketers are constantly bombarded with emails, Facebook, meetings, and even multitasking. It’s easy to get distracted by email, social media, calls, meetings, even the news. Instead, turn off notifications, log out of social media, turn off radios, and mute your phone while you work.
  • Focus on one task at a time. Forget multitasking. Set a timer to work on one specific task for a set amount of time.
  • Create routines. A morning routine has been used by successful people for years. Set up your morning routine with specific processes to help you gain focus and be more productive. Your morning routine could include a regular wake up time, drinking water, a healthy breakfast, exercising, meditating, and stretching.
  • Get out and exercise daily. Most business owners tend to spend a big part of their day in front of computers. Getting outdoors for a few minutes every few hours can refresh and reboot your physical and mental energy. You also need to do some form of exercise every day. Exercise can help you be more productive and lower stress as well.
  • Focus on what motivates you. Why do you do what you do? Focusing on the why helps you find the energy to keep working, even if you are stressed or tired.
  • Optimize of your to-do list. Classic to-do lists are often never ending. Be realistic on what you can actually accomplish, do the tasks only you can do and delegate the rest. Create 3 to 5 tasks for the day. No more. Then schedule them into your calendar using time blocking.
  • Eliminate administrative tasks. You can automate many of them saving you a few minutes here and there. Others can be outsourced or delegated to someone else.
  • Communicate effectively to keep productivity moving. Communicating online through a central communication system keeps all members of the informed on what is happening.
  • Use a sales template. Develop sales templates you can use on the phone or in emails or social media that you can plug in your information and use. Spend about 30 minutes a day developing the different types of templates like email templates, you need to make sales more manageable.
  • Make every piece of content work harder. You can save time and money by having every piece of content does double duty. Content can be repurposed in multiple ways. Repurpose blog posts into social media posts, videos, or reports. Turn webinars into reports or slideshows. Turn sales pages into sales templates.
  • Break up your worktime with breaks. Adding breaks throughout the day allows your mind some time to refresh. Use the Pomodoro Technique to create 25 minutes of focused work followed by a 5 minute break.
  • Use email responsibly. Streamline your email time to free up time and resources. Don’t answer emails as they come in. Instead, set a specific time in your day to go through and clean your inbox.
  • Use time management software to keep track of where you might be wasting time.
  • Establish systems and processes. Processes allow you to be more efficient by having a system for mundane and repetitive tasks. Create ongoing checklists for things like content creation, social media management and other tasks that are repetitive. These checklists can be set up with daily, weekly, monthly, and quarterly tasks that need to be met.
  • Do your most important tasks first thing every day. Complete the most important task first thing in the morning. You’ll get a sense of accomplishment. Then you’ll be able to focus on your secondary tasks easier knowing you’ve already completed the critical task.
  • Get plenty of sleep and rest. They are important to keeping your productivity level high. Set up a nightly routine for getting your mind away from work. Turn off devices an hour before bedtime. Get at least 8 hours of sleep.
  • Focus on small steps. Focusing on one small step you need to do toward a big project instead of all the thinking about everything that needs to be done helps you decrease stress. Slow down and take small steps to help you concentrate.
  • Schedule your social media time. Checking and responding to social media posts while trying to finish a task can eat up time and break your concentration. Instead, set a specific time to check your feeds.
  • Concentrate on the process. Overthinking and analyzing the outcome of what might happen can rob you of being productive. Instead, research and prepare for the task.
  • Know when to get help. If you have a task your unsure how to do, find someone who can help you. This saves you time in several ways including having to redo it later.
  • Along the same lines, delegate and outsource tasks you aren’t high profit for you. The tedious tasks and ones that require specific skills will be more productive if done by others qualified to do them.
  • Set realistic goals. Set a deadline for the goal and stick to it. Then create a plan to work on tasks each day to get you to that goal.
  • Prepare ahead for the next day. Before quitting work each day, write out a quick list of tasks you want to accomplish the next day. Jot down any ideas you want to explore as well.
  • Automate certain tasks. Automate tasks like scheduling calls, social media posting or content marketing tasks. Use tools like automated social media tools to create and schedule posts weeks ahead of time.

Here’s What to Do Next

Now that you’ve gotten some great tips on being more productive so you can boost your marketing and sales output, it’s time to put them into action. Begin by deciding which ones are right for you and try using them for a few days. Track how much difference it makes in your productivity. Keep tweaking and changing how you do things until you’re being your most productive.

Here are a few more tips for you to implement.

  • Set up your work space so that it is welcoming for you to work in. Add a few personal touches to your desk, put up inspiring artwork and add a plant or two. Get a comfortable chair to help you be more likely to continue for longer periods.
  • Create a schedule and stick to it with set working hours. Start and end your day as often as possible on the same schedule. Be sure to schedule in breaks and lunch times.
  • Keep things neat and organized. Keep your desk clear of unnecessary items and the room clutter free. Keep a planner or calendar handy.
  • Plan your day/week/month according to your goals. Knowing what you are working towards helps you stay on track with your tasks.

It doesn’t have to be overwhelming trying to get all the tasks completed to make your business a success. Using the right techniques, asking for help, and using helpful resources can make a big difference in the boost your need to make your marketing and sales productive.


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